H Tags are used by search engines to help determine the hierarchy and structure of your content. They are also used by web browsers to display your content in a way that makes it easy for users to read. This is why it's crucial for content marketing, especially blog posts.
In SEO, H Tags are used to indicate the importance of a particular piece of content. Thus, without proper knowledge of H tags, you're missing out on SEO best practices.
That's why we'll discuss in this article what H tags are and how you should utilize them for your website's search engine optimization.
What are H Tags?
H tags are HTML tags that are used to structure the content on a webpage. They are also sometimes referred to as heading tags or header tags.
The H in H tags stands for heading, which is why they are often called heading tags.
Each heading tag has a different ranking in terms of importance. The most important H tag is known as H1, and the least important is known as H6.
In general, you should only use one H1 tag on your webpage, and it should be used to indicate the main heading of that page. The other H tags (H2-H6) can be used to indicate subheadings of that page.
How Do They Work?
H tags work by allowing you to specify which pieces of content on your webpage are more important than others.
This is useful for both users and search engines.
For example, let's say you have a blog post that contains several sections. You can use H tags to indicate which piece of content is the title of the blog post (H1), and which piece of content is a subheading (H2).
This helps users quickly understand the structure of your content and navigate to the section they're most interested in.
It also helps search engines understand the structure of your content and determine which pieces are most important.
This is important because it allows them to index your content properly and rank it in search results based on its importance.
Where to Use Header Tags?
Here's where each header tag should be used:
H1 Tag
The H1 tag is typically used to indicate the title of a page, while H2-H6 tags are used to indicate subheadings.
Here's an example of how H tags might be used within the tags of a webpage:
As you can see in the example above, the H1 tag is used to indicate the title of the page (“What are H Tags in SEO?”), while the H2 tag is used to indicate a subheading (“How Do They Work?”).
You can use as many H tags as you want on a webpage, but it's generally best to stick to using H1-H6 tags.
H2 Tag
The main difference between H1 and H2 tags is that H1 tags are used to indicate the title of a page, while H2 tags are used to indicate subheadings.
This is important because the title of a page is typically more important than the subheadings.
This is why most pages only have one H1 tag (the title), while they can have multiple H2 tags (subheadings).
H3 Tag
H3 tags are used to indicate subheadings. They are typically less important than H1 and H2 tags, but more important than H4-H6 tags.
This is why they are often used to structure the content on a page.
For example, if you have a blog post with multiple sections, you might use H3 tags to indicate the titles of each section. The same goes for H4-H6 tags.
When Should You Use Them?
You should use H tags whenever you have a piece of content that you want to be treated as more important than other pieces of content on the page.
This includes but is not limited to:
- The title of your webpage
- The title of your blog post
- Subheadings within your content
- Table of contents
It's important to note that you should only use one H1 tag per page. This is because the H1 tag indicates the most important heading on the page, and using multiple H1 tags can confuse both users and search engines.
If you have multiple pieces of content that are equally important, you can use the other H tags (H2-H6) to indicate their importance.
These tags help make the table of contents of your page, with the proper order and flow of information of the content.
How to Use SEO H Tags?
To use H tags, you simply need to add the appropriate HTML tag around the piece of content you want to be treated as more important. You need to understand their order.
The H1 tag is always on top of the whole article. It mostly shows the page title or the content. For example, if you wanted to make the title of your blog post an H1 heading, you would surround it with <h1> tags like this:
<h1>The Page Title of My Blog Post</h1>
If you wanted to make a subheading an H2 heading, you would surround it with <h2> tags like this:
<h2>My Subheading</h2>
It's that simple! Just make sure to use the correct H tag for the level of importance you want to convey. Then, H3 is the subheading of H2, and so on.
Tips on How to Add H Tags to Your Contents
Here are some crucial things you need to consider when making your content with header tags to make it stand out more:
1. Highlight Essential Information
Add H tags to all of your important pieces of content. This includes your titles, subtitles, and any other content you want to be given more importance.
2. One at a Time
Use only one H1 tag per page. This is the most important tag and should be reserved for the title of your page or blog post.
3. Follow Proper Order of Header Tags
Place your H tags in the correct order. The hierarchy goes like this: H1, H2, H3, H4, H5, H6. So if you have an H2 heading, make sure it's placed below your H1 heading (if you have one).
4. Avoid Keyword Stuffing
Don't stuff keywords into your H tags. This is an outdated SEO tactic that will do more harm than good. Just write your headings naturally and focus on making them descriptive and informative.
5. Optimize Spacing
Make sure your H tags are appropriately spaced. Don't put too many of them close together as this can make your content look spammy.
6. Don't Use Too Many Words
Header tags should be short and descriptive. This makes it easier for users to scan your content and understand what it's about.
H tags are an important part of SEO and should be used on all of your important pieces of content. By following the tips above, you can make sure you're using them correctly to help improve your search engine rankings.
Takeaway
H tags help improve the SEO of a page by making the content more accessible to both users and search engines.
When using H tags, it's important to follow some best practices, such as using only one H1 tag per page, placing the tags in the correct order, and avoiding keyword stuffing. By following these tips, you can make sure you're using H tags correctly to help improve your SEO.
Contact professional help from SEO agencies and experts, like RevenueWings, for good content and headings strategy on your website content.
